24.11.11 | Sidlesham Primary joins Safer Roads Campaign

Sidlesham Primary School had joined forces with Natures Way Foods Safer Roads campaign to raise awareness of road safety issues and help their pupils when traveling to and from school - especially during the Autumn and Winter months. 
 
Children at Sidlesham have been given free High Visibility florescent jackets to wear on their journeys to and from school.  The jackets are sponsored by NWF as part of the company's on-going Safer Roads campaign in the local area. This is the second year NWF is running the scheme and Sidlesham Primary is one of four local schools to participate in the scheme. 
 
Head Teacher Mr Rackstraw comments, "We are delighted to be working with NWF.  This is a great initiative and will help to keep our children safer on our roads.  Many of our children are very local and walk to school but have to cross or walk alongside very busy roads.  We are very aware of how dangerous the roads can be during this time of year and want to support families travelling in the dark.  These High Visibility jackets are a great idea and will help to better alert drivers to the children, their parents and carers."
 
Sarah Baldock, Head of Sales and Marketing at NWF, adds “This is the second Winter we have been running our Safer Roads campaign and it has proved very popular with local schools.  Keeping children safe during the Autumn and Winter months can be problematic and by working with local schools we can help to ensure the children and their parents are given maximum visibility on our roads.”
 
Schools interested in participating in the NWF Safer Roads campaign and obtaining High Visibility waistcoats should contact Nicky Upton on 01243 603111.  Waistcoats are available on a First Come First Served basis.